
What an online business is really worth
A practical way to think about value beyond revenue multiples and gut feel.
6 min readPractical ideas, honest tests and clear analysis for building something online — written from the operator’s side of the screen.
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Clear thinking for people who would rather test an idea than repeat a promise.

A practical way to think about value beyond revenue multiples and gut feel.
6 min read
Why tool sprawl slows you down — and how to simplify without losing leverage.
5 min read
Why Vayluna needs room for useful articles, real projects and focused services.
7 min readVayluna is a Belgian business that brings together practical publishing, digital ventures and a small number of focused services.
Meet Vayluna and Jan Van Eynde, the person building the projects and writing the field notes.
About Vayluna 02 / ProjectsKemetta is active. VaySafe and FORMN are being developed as future Vayluna ventures.
View the projects 03 / ServicesA practical pre-purchase review for people considering an e-commerce listing on Flippa.
View the service